Luxury motoring events · United States and international
Corsa America Rally
Jul 23 to Aug 21, against the 30 days before it. No lead source is connected, so spend and traffic are all this client can show.
Pulling live dataIdle
Spend
$4,343
↑ +16%
what it cost
Cost per lead
n/a
lead data does not cover this period
target $300 a lead, which is $1,200 a closed rally application at 25%
Click through rate
1.11%
↑ +1%
1,825 clicks from 165,155 impressions
Conversion rate
0.00%
no prior period
0 leads from 1,825 clicks
Incomplete
Cost per lead is withheld for this period.
No lead source is connected for this client.
Spend per day
What the account actually bought, by day.
Spend
Leads per day
No lead source connected.
Leads
Where the money went
Spend by platform, this period.
Meta Ads$4,343
Platform by platform
Cost per lead is against the lead source, never the platform count.
| Platform | Spend | Clicks | Leads | Cost per lead |
|---|---|---|---|---|
| Meta | $4,343 | 1,825 | · | n/a |
Waiting on you
Loading.
How these numbers are counted
A leadOne record in Not connected, created inside the period, and attributed to a paid channel. Bulk imports are excluded, and so is everything organic: this tool is about paid media only, so a lead from Google Business Profile, organic search or a direct form fill is never counted here, and never used as a denominator.
Cost per leadTotal spend across every live platform divided by those leads. Never one channel on its own, because a channel picked on its own is a channel picked to look good.
The target$300 a lead, which at a 25% close rate works out at $1,200 per closed rally application, against $4,375 of gross profit. Change the economics in Settings and every judgement on this page moves with it.
Platform conversionsShown for comparison only. Where they disagree with the lead source by more than 40 percent, the page says so.
The periodJul 23 to Aug 21. Today is left out, because a part day always reads as a collapse.